As discussed in our previous blog, “Driving online traffic through brick-and-mortar experience”, providing a seamless omnichannel shopping experience can drive sales, both in-store and online. Whilst the rise of eCommerce has been rapid and immense, providing...
Did you know that for every pound you spend in-store, you’ll likely spend another £0.36 online within the same retail chain? With customer loyalty rapidly decreasing, providing a memorable Brick & Mortar experience could be the key to increasing the CLV (Customer...
Slow. Tedious. Error-prone. What do these three words have in common? They all come to mind when any Director of Finance, CFO or financial controller thinks about a manual accounts payable process. If you’re working within a finance team and empathise with the...
BFCM sounds a little kinky, and if your business isn’t prepared for Black Friday and Cyber Monday, things will get painful very quickly. But, no need to fear: Excellent Zephyr is here! We’ve condensed (almost) everything you need to think about in the lead-up to Black...
Since Covid-19, supply chain disruptions and inflation are present-day challenges for e-commerce businesses. The direct consequences of these challenges are that inventory management and maintaining a positive cash flow position are even more crucial for your...